HEEDGROUP Blog

In our last blog , we explored the value of chatbots—little computer programs that reliably communicate with customers on your behalf, freeing your Marketing and Customer Service teams to focus on higher-level tasks.

Through the aid of artificial intelligence and natural language processing, bots are quickly becoming the way of the future for developing more effective sales and marketing tactics. They are easy to program and use, automate business processes, and work wonders for improving the customer service...

There’s a big difference between a mediocre agency and a great agency: A great marketing agency will deliver much better results. But those results don’t happen accidentally. A great agency follows strict marketing rules as well as a stringent moral compass to deliver excellent results consistently.

Have you been questioning lately whether or not your agency is really helping your business? This may be due to several reasons, but one outstanding factor in the industry is the “yes man” syndrome. If your agency is a “yes man” agency, then it’s time for a new agency.

If you haven’t already, check out Part 1 of our “How Complicated is Marketing These Days? Part 1” series.