Our Take On: How to Jumpstart Marketing After a BuyoutIntroduction:A buyout can bring significant changes to a company, including mergers, acquisitions, or private equity investments. Amidst the transitions and adjustments, it's crucial to prioritize jumpstarting marketing efforts to maintain brand...
Our Take On: Why Every Company Needs A Must Have Brand Essence Book & How to Get Started
Our take on: Your Brand’s Personality and What It Means to Your Customer and Your Company
Who is your brand really and, by extension, who are you as a company?
Our take on: Making the Practice of Marketing a Habit...
Effective Marketing is Like Constructing a Skyscraper: It Can’t be Achieved with One Brick
I have a favorite saying that I am probably butchering from the original but what I like to recant and remind myself is “those the gods would destroy they first make proud.” Meaning that too much pride in oneself will ultimately destroy you because you won’t allow others to help you or even worse,...