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Feb 27, 2018 2:37:13 PM

Chatbots: Marketings Best Friend (Part One)

Through the aid of artificial intelligence and natural language processing, bots are quickly becoming the way of the future for developing more effective sales and marketing tactics. They are easy to program and use, automate business processes, and work wonders for improving the customer service experience. Before implementing bots into your websites and social media pages, it is important to understand just how they work and what they accomplish for your company.

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Feb 22, 2018 3:31:54 PM

Marketing Rules that Guide a Great Agency

There’s a big difference between a mediocre agency and a great agency: A great marketing agency will deliver much better results. But those results don’t happen accidentally. A great agency follows strict marketing rules as well as a stringent moral compass to deliver excellent results consistently.

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Feb 8, 2018 3:25:22 PM

Why You Should Say No to a "Yes Man"

Have you been questioning lately whether or not your agency is really helping your business? This may be due to several reasons, but one outstanding factor in the industry is the “yes man” syndrome. If your agency is a “yes man” agency, then it’s time for a new agency. 

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Jan 31, 2018 9:00:00 AM

How Complicated is Marketing These Days? Part 2

If you haven’t already, check out Part 1 of our “How Complicated is Marketing These Days? Part 1” series.

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Jan 24, 2018 9:00:00 AM

How Complicated is Marketing These Days?- Part 1

Developing plans and strategies for marketing today is more challenging than it has ever been. Today’s marketing professionals must be experts in everything from analytics, data modeling, consumer behavior, and technology all the way through more artful elements such as campaign creativity and design.

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