One of the things I love about being in an agency is the fact that you work with a lot of creative people. Part of what you do as an agency is generate new interesting and creative ways to market a client and delight or inspire a would-be customer.
Tina Miletich is the founder and CEO of HEEDGroup.
One of the things I love about being in an agency is the fact that you work with a lot of creative people. Part of what you do as an agency is generate new interesting and creative ways to market a client and delight or inspire a would-be customer.
We all know how daunting the task of overhauling your website can be, and if you don’t, well we’re not going to lie, it is a task-and-a-half no matter whether it is 10 pages or 1,000 pages.
Historically, one of the best ways for marketers to generate leads online was to create gated content. You’d write useful, compelling content in the form of white papers and ebooks, and people would give you their contact information in return.
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